According to a report from Marketwire [1], the Luxury Institute has just released its latest WealthSurvey. It seems that high net worth (HNWI) American consumers are just like the rest of us when it comes to customer service. Wealthy people don't like their personal data being shared with third parties, they want frontline staff to be empowered to sort out their problems regardless of company policies, and if they need to return a purchase, they want the experience to be fast, easy and convenient. No doubt HNWIs walk and talk like the rest of us too.
Links:
[1] http://www.marketwire.com/mw/release.do?id=812947